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AI POWERED PRACTICAL
SOCIAL MEDIA MARKETING

AI POWERED PRACTICAL
SOCIAL MEDIA MARKETING

360° Advanced Social Media Marketing Training
Taught by a working agency, not just theory

SPEAK WITH PROGRAM ADVISOR
4.9 stars
Digital Marketing Program — Ostadji
Duration

3 weeks · 5 Live session.
Mon & Wed

6:00 PM to 8:00 PM (GST)

Breaks Included

Start Date

To Be Announced

Recording & slides will be provided

Modules

Online / Live · no pre-recorded sessions

Theory & practical sessions in English

Ostadji | This Program Is For You If…
Who Is This For

This Program Is For You If…

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Ostadji — Program Steps
How the program works

EVERYTHING YOU NEED TO BUILD
REAL SOCIAL MEDIA MARKETING SKILLS

A hands-on journey from learning the fundamentals to running real campaigns, helping you grow a business, advance your career, attract clients, earn online, or build your future in social media marketing.

01
Digital marketing training illustration
Learn

SOCIAL MEDIA TRAINING

Receive practical training on both the organic and paid sides of social media, along with AI content creation.

02
Practical lead generation demo illustration
Practice

WORK ON REAL CAMPAIGNS

Apply what you learn through real startup tasks, practical projects, and live campaign exercises.

03
30 days post-training support illustration
Support

30 DAYS OF POST-PROGRAM GUIDANCE

Get 30 days of guidance to ask questions about what you learned after completing the program.

Global Stats Banners — Ostadji
Digital Audience & Growth

With 5.79 billion active social media user identities worldwide, businesses can reach audiences across almost every market

Source: DataReportal, Digital 2026 Mid-Year Global Update
Digital Audience & Growth

Search engines remain the leading source of brand discovery, used by 32.4% of online adults to find new brands, products and services

Source: DataReportal & GWI, Digital 2026 Mid-Year Global Update
Digital Audience & Growth

Business e-commerce sales across 43 major economies reached almost $27 trillion, showing the scale of today’s digital economy

Source: UN Trade and Development, Digital Economy Report
Skills & Careers

Employers expect 39% of workers’ core skills to change by 2030, making continuous learning increasingly important

Source: World Economic Forum, Future of Jobs Report 2025
Skills & Careers

70% of employers expect to hire staff with new skills by 2030 — practical, current skills are becoming the deciding factor in hiring

Source: World Economic Forum, Future of Jobs Report 2025
Freelance & Online Earning

Online gig work supports inclusion by creating earning opportunities for youth, women and workers building new digital skills

Source: World Bank, Working Without Borders
Leads & Conversion

93% of marketers report that digital marketing personalisation improves leads or purchases

Source: HubSpot, State of Marketing 2026
AI × Digital Marketing

80% of marketers now use AI for content creation, and 75% use it for media production

Source: HubSpot, State of Marketing 2026
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Digital Marketing Program — Ostadji
8-Week Live Program

Digital Marketing Program

Designed for professionals, students, entrepreneurs and career-shifters who want a complete, practical understanding of digital marketing — taught through practical tasks, case studies and live demonstrations.

  • Master all aspects of digital marketing — hands-on, not just theory
  • Work on real startup projects during the program
  • Meet a guest immigration expert — discover demand abroad and how to build a career overseas
  • Explore real earning opportunities through freelancing & remote jobs
Live Ostadji digital marketing class — participants on a group video call
Duration

8 weeks · 2 sessions per week

6:30 pm – 9:00 pm (GST)

Mondays & Wednesdays

Start Date

10th of January

Recording & slides will be provided

Modules

Online / Live · no pre-recorded sessions

Theory & practical sessions in English

Why Ostadji

Taught by a working agency, NOT JUST THEORY.

Ostadji runs live social media campaigns for real brands every day, built to grow brand awareness, generate leads and drive sales. You learn the exact playbooks, tools and reporting we use for clients, so what you practise in the sessions is exactly what the industry pays for.

  • Run live awareness, lead generation and sales campaigns
  • Create engaging content using AI tools
  • Learn platform strategy, audience targeting and community growth
  • Learn the holistic social media marketing cycle and earn certificates
Ostadji
4.9/5
★★★★★
Learner rating*
Measurable Results
LIVE
Brand awareness
0M
People reached
0%
Engagement rate
Lead generation
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Leads generated
AED 0
Cost per lead
Sales & e-commerce
0x
Return on ad spend
AED 0K
Revenue generated
Week 1 Week 6

Absolutely Incredible! As my professor in the digital marketing course provided an unmatched learning journey. His expertise and engaging teaching style made every class a true gem. I'm walking away with invaluable insights and a newfound passion for digital marketing. Highly recommended!

Andrea Castellon Andrea Castellon

Our company has invited Mr. Fahad for Digital Marketing Training, Our customer get good training and novel ideas to promote online Business, Mr. Fahad is well equipped.

Rehan Nabi Rehan Nabi

Fahad Sharif was an amazing tutor, great charisma and always took the time to answer questions in a great detail, even if it was off topic. Very easy to follow, would 100% recommend!!!!

Ines Ines
Value Added Benefits — Social Media Marketing — Ostadji

Value Added Benefits

You’ll Receive Upon Program Completion

  • Knowledge on Social Media Marketing
  • Gain Experience with Real Startup Tasks
  • 30 Days Post-Training Support
  • Sessions Recording & Slides
  • Worksheets & Templates
  • Viral Video Hooks Collection
  • Community Group Access
  • Ostadji Certificate of Participation
  • Hubspot Social Media Marketing Certificate
Ostadji Certificate of Participation
HubSpot Social Media Certification

You will receive these certifications after passing the assessments administered by Hubspot ( *T&C apply)

WHAT YOU'LL LEARN

* Tools may change to match current industry use, ensuring your knowledge stays relevant and up to date.

Introduction to Social Media Marketing

◎ Program Details

◎ Participant Introductions

◎ Introduction to Social Media Marketing

◎ What are Ad Managers

◎ Difference between traditional and digital marketing

◎ Benefits of Digital Marketing

◎ Types of Digital Marketing

◎ Understanding Metrics & Terms, MQL, SQL

◎ Four Pillars of Digital Marketing

◎ Social Media Algorithms

◎ Tools Overview of Social Media Marketing

◎ Different between Organic & Paid Traffic

◎ Pull & Push Marketing

◎ Social Media Marketing Tools to Use

Social Media Ads & Analytics

◎ Types of Social Media Ads

◎ Types of Social Media Marketing

◎ Social Media Stats & Lifecycle

◎ Ads type, Setup & Objective

◎ Understanding of Goal & Target Audience

◎ Social Media Management (Scheduling)

◎ Social Media Analytics

◎ Social Media Listening

◎ Effective usage of #HashTags

◎ Design Elements

◎ Meta (Facebook & Instagram) Ad

◎ LinkedIn & Tiktok Ad

◎ Measuring & Monitoring your result

◎ Conversion Setup: Meta Pixel

◎ Audience (Custom, Lookalike & Special)

◎ Retargeting Audience Setup Process

◎ Bid Strategy

◎ B2B Marketing on Social Media

◎ Meta Carousal Ad Practical Demo

◎ Meta Instant Experience Practical Demo

◎ Meta Catalog Sale Practical Demo

◎ Meta Lead Generation Practical Demo

◎ Lead Generation through form, call or whatsapp

◎ Awareness, Engagement & Sales Campaign Practical Demo

SMM – SOCIAL MEDIA MARKETING

◎ Meta Ads Manager (Facebook, Instagram)

◎ TikTok Ads Manager

◎ Twitter Ads

◎ LinkedIn Business Manaager

◎ Snapchat Ads

◎ ChatGBT for Social Media

Retargeting on Social Media

Retargeting in social media is a strategy to show ads to users who visited a site or app but didn't complete a desired action, based on their past interactions.

◎ Conversion Setup: Meta Pixel

◎ Retargeting Audience Setup Process

◎ User Engagement: A visitor interacts with your site, tracked by a pixel.

◎ Audience Segmentation: Users are grouped by actions like viewing products or adding to cart.

◎ Ad Display: Users see personalized ads to complete their purchase.

Content Marketing

Content marketing is vital in digital and social media marketing to engage and attract target audiences. Your message shapes audience reactions and engagement, defining your campaign's success, which is why "CONTENT IS KING." We'll explore the purposes, types, and AI tools for creating impactful content.

◎ Purpose of Content

◎ Type of Content

◎ Influencer Marketing

◎ Employee, Nano, Micro, Macro & Mega Influencer

◎ Content Examples – Apple Content Analysis

◎ How to Create Content

◎ How to Edit Video

◎ How to Use AI to Create Content

◎ How to create Generative AI content & Prompt

◎ Text to Video - AI

◎ Video to Video - AI

◎ Text to Image - AI

◎ Image to Image - AI

◎ Voice Over - AI

◎ Product Photography - AI

◎ Create a Story with Compelling Messages

◎ Brand Mood, Style & Voice

◎ Understand Basics of Lighting, Shadows, and Camera Angle

◎ Understand Negative Space & Design Consistency

AI + Social Media Tools

Discover content creation tools and resources. Learn to adapt to AI advancements and apply them in your projects. Explore generative AI for audio, video, image, and text. Content creation is now fun with AI!

CONTENT MARKETING TOOLS

◎ Canva (Create Social Media Content)

◎ ClipChamp (Video Editing Tool)

◎ OpenAI - ChatGBT (AI ChatBot)

◎ Kapwing (Subtitle)

◎ Pebblely (Product Photography)

◎ Elevenlabs – (Text to Speech)

◎ Suno – (Ai Music)

◎ Open AI – Sora – (Text to Video)

◎ Runwayml - (Text to Video)

◎ Meta Ad guides

◎ Leonardo.ai - (Text to image)

◎ FB Create Studio (Scheduling Tool)

◎ Mid Journey – (Text to image)

◎ Asana – (Organize task & project)

◎ Synthesia (Text to Video)

RESOURCES

◎ FreePik (Stock Pictures)

◎ Artlist (For Sound Effects & Music)

◎ Flaticon (Icons)

◎ Coolors (Color Combination)

◎ Font (Dafont.com)

◎ LearnPrompt – ChatGpt

◎ AI Search Engine

◎ pexels (Royal Free lifestyle images & Video)

◎ Motionarray.com (Assets for Content Creator )

SMO - Social Media Optimization

Social Media Optimization (SMO) is all about refining your social media presence to maximize engagement, brand visibility, and audience growth.

◎ Profile Optimization

◎ Post Optimization

◎ Audience Understanding and Targeting

◎ Content Strategy and Scheduling

◎ Use of Hashtags and Keywords

◎ Engagement and Community Building

◎ Consistent Brand Voice and Messaging

Social Media Strategy

Develop an effective social marketing plan by integrating all components, setting budgets, and choosing the right channels. Create a roadmap that aligns your efforts with your goals for maximum efficiency.

◎ Introduction to Social Media Strategy

◎ Component of Strategy

◎ Setting SMART Objectives and KPIs

◎ Customer Journey Mapping

◎ Identifying target audience

◎ Creating buyer personas & ICPs

◎ Content Strategy

◎ Social Media Plan

◎ Building a Social Media Marketing Budget

◎ Measuring performance against KPIs

Practical Demo of Social Media Ads

◎ Meta Carousal Ad Practical Demo

◎ Meta Instant Experience Practical Demo

◎ Meta Catalog Sale Practical Demo

◎ Meta Lead Generation Practical Demo

◎ Lead Generation through form, call or whatsapp

◎ Brand Awareness Campaign Demo

◎ Sales Campaign Demo

◎ Brief Demo of Tiktok Ads

◎ Brief Demo of Snapchat Ads

◎ Brief Demo of LinkedIn Ads

100% Secure Payment
Accepting Credit/Debit Cards, Apple Pay & Bank Transfer

Fahad Shariff – Intro

MEET THE TRAINER

Portrait of instructor Fahad
INSTRUCTOR INTRO Google Reviews

Fahad Shariff

Entrepreneur • Mentor • Marketing & Advertising (17+ yrs)

With over 17 years of experience in marketing and advertising, Fahad is a marketing professional and consultant specializing in digital marketing, AI-driven growth, e-commerce, and social media strategy.

Fahad has over 5 years of experience as a lecturer, trainer, and speaker, delivering structured digital and social media training programs for corporates and academic institutions. He has trained and consulted for leading organizations including Nakheel, Jumeirah Group, Sakoon Insurance, Veolia, and several other regional and international brands.

In addition to his professional consulting and training work, Fahad is the founder of Ostadji.com and previously built ShukranHabibi.ae, which was successfully acquired in 2023.

He holds an MBA from Buckinghamshire New University, UK, a BBA from Swiss Business School, Dubai, and a Diploma in Screen from QSFTV, Australia, and is professionally certified by Google, Meta, and HubSpot.

Digital Marketing AI E-commerce Social Media Mentorship Lecturer Speaker

Trained Profession

900+

Corporate Sessions

50


COMPANIES TRAINED

TESTIMONIAL

900+ individuals mentored from over 24+ countries.

🇦🇪 UAE, 🇺🇸 USA, 🇫🇷 France, 🇩🇪 Germany, 🇵🇭 Philippines, 🇵🇰 Pakistan, 🇮🇳 India, 🇸🇦 KSA, 🇰🇪 Kenya, 🇷🇺 Russia, 🇿🇦 South Africa, 🇨🇦 Canada, 🇺🇦 Ukraine, 🇨🇳 China, 🇴🇲 Oman, 🇹🇷 Turkey, 🇪🇬 Egypt, 🇬🇧 United Kingdom,🇩🇿 Algeria, 🇱🇧 Lebanon🇨🇭 Switzerland 🇹🇭Thailand 🇯🇵 Japan 🇦🇺 Australia

reviews

What They Experienced.

/ 5

Average Rating

Straight Answers

Questions You're
Probably Asking

What is a Ostadji+
Ostadji is a consultancy agency that offers both services and educational programs in creative and digital skills. Our platform is simple: you can either hire us to handle it for you or learn the skills to do it yourself through our programs which are suitable for:
  • Students
  • Entrepreneurs
  • Working professionals
  • Working professionals
  • Career Changers
What is the AI-Powered Social Media Marketing Program?+
A three-week live online training program covering organic and paid social media marketing, AI-powered content creation, Meta, LinkedIn and TikTok advertising, audience targeting, retargeting, analytics, social media optimization and strategy. The program is delivered by Ostadji through practical tasks, case studies, live demonstrations and real startup projects.
Who is this program for?+
The program is designed for professionals who need social media skills for their current role or want to switch careers, students entering the job market, freelancers who want to offer social media services, and business owners who want to grow their brand, audience, leads and sales. No prior experience is required. The program starts with the fundamentals and progresses to creating content and running practical organic and paid social media campaigns.
Do I need any prior experience or technical background?+
No. The program starts with social media marketing fundamentals and progresses to practical, hands-on work in content creation, organic growth, paid campaigns, audience targeting, analytics and optimisation. All tools are beginner-friendly, and no previous social media marketing or technical experience is required.
What is the language of instruction?+
All theoretical and practical sessions are conducted in English.
Can I attend while working full-time?+
Yes. Sessions are held on Monday and Wednesday evenings from 6:30 pm to 9:00 pm (GST), and recordings are provided if you miss a session.
What is the schedule and duration?+
The program runs for three weeks, with two live online sessions each week on Monday and Wednesday evenings from 6:30 pm to 9:00 pm (GST). All sessions are conducted live.
What if I miss a session?+
Full session recordings and slides are shared after every class, so you can catch up at any time.
How are the sessions conducted?+
The program is delivered live online in English. The sessions are interactive and not pre-recorded, allowing you to ask questions and participate during the training.
Is the program practical or theory-based?+
The program combines essential theory with practical demonstrations, content creation exercises, real startup tasks, campaign planning, case studies, worksheets and industry tools. You will learn how to manage organic social media, create engaging content and run paid campaigns for real business situations.
What will I learn during the program?+
You will learn organic and paid social media marketing, content strategy, AI-powered content creation, platform algorithms, audience targeting, Meta, LinkedIn and TikTok advertising, retargeting, community growth, lead generation, analytics, optimisation and social media strategy.
Will I learn both organic and paid social media marketing?+
Yes. The program covers organic social media strategies, including content planning, platform optimization, audience engagement and community growth, as well as paid advertising across Meta, LinkedIn, TikTok and other relevant social media platforms.
Will AI tools be included in the training?+
Yes. You will learn how to use AI tools for social media content writing, image and video creation, voiceovers, content planning, campaign ideas and performance optimisation.
Will I receive certificates?+
Yes. You can earn two certificates: the HubSpot Social Media Marketing Certificate and the Ostadji Certificate of Participation. You will receive guidance on completing the HubSpot certification assessment. The HubSpot certificate is issued after successfully passing the official assessment, while the Ostadji certificate is awarded upon completing the program. Terms and conditions apply.
What support will I receive after the program ends?+
You will receive 30 days of direct support from the lecturer after completing the program. During this period, you can ask questions, clarify concepts and receive guidance while applying what you have learned.
Can business owners and entrepreneurs benefit from this program?+
Yes. Business owners and entrepreneurs will learn how to promote their products or services on social media, create engaging content, grow their audience, generate leads and sales, plan paid campaigns, understand performance data, and work more effectively with social media professionals or agencies.
What is the program fee?+
The current program fee, including applicable taxes, is clearly displayed in the pricing section of this page. Fees may be revised for future enrolments; however, the price shown is the current applicable fee.
Which payment methods are accepted?+
Payments can be made securely using a credit or debit card or by bank transfer.
When does the next batch begin?+
New batches usually begin every month. The exact start date will be announced on this page, or you may speak with a Program Advisor for the latest schedule and seat availability.
Can I speak with someone before enrolling?+
Yes. You can speak directly with a Program Advisor to discuss the curriculum, schedule, payment process and whether the program is suitable for your goals.
What is the refund policy?+
100% Money-Back Guarantee

We encourage you to attend the first live session and experience the program for yourself. If you feel it is not right for you, notify us by email or WhatsApp before the program starts or within 24 hours after the end of the first scheduled live session to receive a 100% refund. No reason is required.

No refunds will be issued if you do not notify us within this period, as instructor time, learning platform costs, program materials, administration and participant support resources are committed in advance.
Still have questions?+
If you have any further questions, please click the link below to speak with our Program Advisor. We will be happy to answer your questions before you enrol.

LET'S TALK

Social media MARKETING

Need more details? Let’s talk. Get your questions answered before you enrol.